► This Analysis is a prerequisite for completing any of the Finance Hub Services.
The Market segmentation process identifies multiple potential market opportunities.
As result from the Analysis, you get for your Investor Pitch Deck:
- Total Addressable Market calculation
- Calculation of Recommended Market Strategy
Mandatory terms for completing the Marketing Analysis:
Input Information and Data:
- Available primary research overview provided by the startup as an input data to the Marketing Analysis.
- Secondary sources: review on available data and information.
- Other qualitative data sources: consulting experts in the peculiar area of interest.
The startup gets a Market segmentation chart with all or selected number of possible market segments. Each market segment is defined by:
- Size of market
- Complimentary assets required
- Market characteristics
- Possible partners
Next steps, further market research in order to select the most promising market segment.
Instead of devising the complete Marketing Analysis, it is also possible for us just to review what you have already done and give you recommendations for improvement.
In such a case our service is paid again per hour, but based on a double rate.
How long does it take to complete the service?
Within four to six weeks
How many hours does the mentor work in total? How many hours does the mentor work directly and personally with the startup?
At least 16 hours, which include 8 hours, set into 60- or 120-minutes one-to-one working sessions with the startup, to understand the Idea and business model, discuss assumptions, work out all necessary business models, make scenarios and have a final wrap up. Apart from the meetings, our mentor will spend at least 8 additional hours to prepare for the sessions, make all necessary calculations along market business models, devise startup-tailored scenarios and next-steps plans.
Prices do not cover any petrol or other direct expenses related to one-to-one offline meetings between the mentor and the startup.
Travel hours in case of offline meetings are paid in accordance with the same rates quoted above.